Through long discussions it was decided to make a big deal of “Valve” – it was the name, it was the product and it was about to become a Brand – but the Brand had to be different from anything else in the industry (as the company was going to be), so we started with the colour.… and the colour was Pink!
We produced the Brand, the first Website, the 10 page laminated roll fold and the backdrop for the Talking Head videos.
That was 2012 / 13 – and was followed by collaboration in direct mail, inbox flyers, numerous bits of print and e-shot projects – and the company grew.
“Genius” and “Brain Surgery” presentation brochures followed – there was nothing like them in the process industries.
A move to larger premises and a recruitment drive brought team mates who were excited by his vision – we put together two additional brands for two e-commerce websites and Valve went from exporting to a couple of countries to over 28.
Meanwhile big hitters in sales and business development left long term careers with global brands to work at Valve – and with the pulling from the UK of the American warehouse facility, Steve took the leap and became the World’s largest stock holder of Westlock Switchbox Controls – a fact for which both his UK and even Australian customers will be forever grateful.
When Steve Pearson came into our lives he was open to ideas, willing to let us have our way with his brand image and constantly excited about what we developed for him.
Launching the second site a month before Christmas 2017 it had everything the previous site had in the way of technical information, but also a magazine style home page – a page that we produced 15 articles for before it was uploaded.
We know through “sources” that there are major global manufacturing companies using VPS as a bench mark for their own online presence.
When Steve came into our lives he was open to suggestions, excited about the work we developed for him and got involved in every collaboration – during our time working with Steve his company has moved to larger premises, increased staff numbers x 5 doubled the size of the new premises and developed three additional brands.